Our host, Cory Cleveland and Creative Return Marketing Manager, Maddie Medina, as they reflect on some of the milestones from 2022. There have been many big wins, lessons, and even a few failures that are well worth looking back on.
“Regardless of what industry you are in, or what type of content it is, if you don't have a solid plan behind it, it's really going to go nowhere.” — Maddie Medina [0:32:41]
We've interviewed over 100 CEOs and IR pros and this past year, we published our hundredth episode! An achievement that is still quite amazing to us. There have been some highly accomplished guests on our show and wonderful connections made.
In today's episode, we reflect on standout moments from the past 12 months and some of the key takeaways.
“It's in times like this that real money is made. I'm not concerned about the outlook, so much as being conservative and maintaining that outreach to ensure that we are always moving forward.” — Cory Cleveland [0:37:43]
We also find time to talk about some evergreen and foundational concepts such as preparation, networking, research, and content strategies. To hear all about this, as well as our outlook for 2023, be sure to tune in!
KEY POINTS FROM THIS EPISODE:
Looking back at the podcast's progress in the last year
Hitting the hundred-episode mark!
The value of the relationships that have grown out of the podcast.
The episode we chose to not publish, and our reasons why.
Standout guests, thoughts on loyalty, and lessons learned along the way.
Visualization and preparation; what it takes to be successful in the boardroom.
The research and narrative building that goes into each episode.
Mistakes made during 2022 and the attempted rebrand that did not work
Looking ahead to 2023; hope for future episodes, goals, and exciting themes.
Examples of content strategies and successes from our past guests.
Opinions on the new year and the importance of maintaining a market presence.
The gratitude and pride about creating this platform.
LINKS MENTIONED IN TODAY'S EPISODE: